Case Study #3
Strategic Business Planning
Need:
Align manufacturing capacity and demand forecasting for business planning
Result:
Data-visualized report identifies business goal alignment status through incorporation of Capacity, Demand and Inventory data
- Example: Product #1 March Position
- April: Demand begins to exceed Capacity
- September: Sales Backlog recovered
- September: Excess inventory will be created
- Business decisions options:
- Raise Demand (i.e. sales incentive programs)
- Decrease capacity (close factories, layoff personnel)
- Maintain capacity (increase Inventory)